Oakley – The Fusion of Science, Art & Expanding the Brand

Oakley, Inc. has long since been one of the leading sports brands dedicated to the fusion of science and art through its innovation in their products. Because of its huge success, it comes as no surprise that Oakley, Inc. would expand into the creation of other brands. These brands are the leading ones that you would find in the company's company portfolio:

Dragon – This brand actually has its roots dating back to 1993 in Southern California, with primary focus on the youth and its culture. Its influences come from the street and music culture rampant in today's youth, which are heavily accentuated into the products and eyewear the brand is very famous for. In fact, when you look at the goggles, sunglasses, and other accessories distributed by Dragon, you can certainly get in touch with the lifestyle and preferences of today's youth. At present, Dragon's products are distributed in over 45 countries worldwide, with a vast number of core retailers to its name.

Eye Safety Systems (ESS) – The designs developed by ESS are very popular, especially in the ranks of the military, police officers, and firefighters. This is because the designs boast of advanced eye protection systems of the optimum level. Such quality has made ESS the leading brand and supplier of eyewear for the US military. The great thing about ESS designs is that these were conceptualized for the most hostile environment possible, so peak performance and eye safety are guaranteed by these products.

Fox Racing, Inc. – The typical apparel for the motocross industry just would not be complete without protective goggles and eyewear. This is the forete of Fox Racing, Inc. Its innovative designs spell quality for all motocross enthusiasts all over the world. Because of the strong demand for Fox Racing sunglasses and goggles, more and more motor sports specialty retail stores have been distributing Fox eyewear worldwide. Oakley, Inc., of course, distributes these products as well.

Oliver Peoples – Oliver Peoples was actually co-founded by designer and optician Larry Leight way back 1986. In a short span of time, the brand has expanded its market to over 45 countries all over the world. In fact, 5 major retail stores are currently being operated by the brand in Tokyo, Costa Mesa, Los Angeles, and New York. New York actually has two retail stores in operation for Oliver Peoples. What's more, there are so many celebrities on the silver screen who wear Oliver Peoples® eyewear, making the brand all the more popular and prominent. Truly, with Oliver Peoples® eyewear, you enjoy the impressive mesh of both aesthetics from the olden days and finesse of the modern day.

Construction Logo – Are Low Costing Logos Too Good To Be True?

There are quite a few design firms on the internet which are claiming that they can design a professional looking construction logo for $ 200 or less. For many people, this would sound like a scam. Most are used to paying at least 5 times that amount to have a logo custom designed for them by a professional.

Is this claim for real or is this just a scam by designers who provide substandard designs to unsuspecting customers for a quick buck?

The Real Deal

The truth is there are professional designers who provide excellent designs for very low prices. However, there are those who unfortunately provide substandard designs for the same price. So the trick is to find those who are the real deal. We will touch on that later in the article.

How Can They Provide Design At Such Low Prices?

As the old saying goes 'Time Is Money'. What these designers have done is simply make the whole process – from start to end – much shorter. What they have done is save time on research and information gathering. There are no one hour phone calls to the clients to find out in-depth information about the company. And unlike design packages which cost $ 5000, those which cost $ 200 or less do not come with a logo manual once the project is completed.

Why Did They Do This?

It is a fundamental matter of demand and supply. Because of the growth of ecommerce, the market for quality logos minus a branding campaign grows along with it. Merchants of online stores wanted well designed and unique logos for their store at an affordable price.

Will The Design Quality Suffer?

The designs that these designers provide are of good quality. The designers may not have research the company in extreme detail before progressing with the design but any information provided is used to good effect. Designs are clean, in some cases very detail and look professional.

What Are The Signs Of Good Design Firms?

The more reputable design firms, more often than not, offer unlimited revisions. This is to ensure customers get what they want. However, in the event that they do not, many firms offer no-strings-attached money back guarantees. Money back guarantees are like a safety net so ensure that you pick a design firm which clearly states this in their design package.

What You Should Expect?

Do not be surprised to view your first concepts in less than 3 business days. Most these designers have been in the business for at least a decade and understand different industry design requirement. and can therefore conjure a viable design within that time mentioned. Expect to view at least 2 original concepts. When the project is completed, ensure you also get your logo in a vector format which will enable you to use your logo for printing purposes as well.

The Importance Of Jewelries

It is interesting to note that almost all people use a form of jewelry to add appeal to his or her appearance. It would make a person wonder what the importance of having jewelries is.

Jewelry is a piece of adornment that one uses. It may be in the form of necklaces, earrings, rings or bracelet. Brooch is also a form of jewelry. Its value depends on how it is created and from what materials. Jewelries made from gold and precious gemstones like diamond, ruby ​​and emerald has greater value than those made of silver and shells. Each person's preference on the type of jewelry depends on the material, the symbol and the artistic quality.

Humans cited as far back as 6 to 7 million years ago. This was a recent discovery made on a skull in Central Africa. Most likely, jewelries have been around as far back.

Early discoveries found that jewelries during the ancient times were in the form of teeth, bones, stones and wood bore on human parts of the bodies. They even used this to fast clothes and as hair accessories. Nowadays, jewelries are only for beautification purposes.

Most of the time, when you see someone adorned with several jewelries you would conclude that he or she is a wealthy person. This is normal because jewelry has great value and not everyone can afford it. Even in different cultures, jewelry is their status symbol.

The value being so great, jewelries are used either as a symbolic form of good intent or simply to show the family's financial status as a form of dowry on weddings. It is also used for business trading.

Pins, buckles, belts and handbags are not considered jewelry rather they are called accessories.

Nowadays, most people use jewelry to enhance one's appearance. To be able to wear one may give a sense of financial achievement and pride. Whatever the reason is, wearing jewelry adds beauty to every person.

The Biggest Challenge For Cloud Computing In 2012

Cloud computing has become quite the buzzword in the IT world. Whether you prefer to use the term cloud services, cloud hosting, cloud computing, or whatever … you need to be aware of the challenges and what you're getting into before you jump right into it.

Security always appears top of the list, coupled with what I interpret as confusion over how and what is needed to make best use of the cloud. So in short, for me, a lack of understanding remains the challenge. Whilst security is critical, I feel the need to provide some counter points.

Any computer connected to the Internet is at risk from hackers, whether it is in the cloud or in a private data center. Would it be true to say that an SME, with necessarily limited resources, is able to better secure its data than say Amazon? In addition, who says everything needs to be in the cloud? Adopting a cloud computing strategy is not an 'all or nothing' decision. Data can remain within a data center or on promise, while applications that need to access such data can be based in the cloud. That's the whole principle behind the different cloud types – private, public or hybrid.

I think that anyone considering a move to the cloud needs to carefully consider their motivations and objectives for doing so, and to question what data and workflows they and their customers will feel happy placing in the cloud. Most importantly, select a vendor that can accommodate your cloud migration strategy, now and in the future. The challenge in 2012 is not that of cloud computing, the challenge for cloud vendors or providers of Cloud 'services' is that they need to not only promote the benefits of their particular offering, but also educate the market on the benefits of cloud, full stop.

Another major challenge will be Bandwidth. It's probably the case that the majority of SME / Bs have 'plenty' of local network bandwidth with which to conduct their in-house operations / business, however, it's also probably the case that in their pipe (s) into the 'Cloud' and that could be an awkward bottleneck if you swallowed the cloud philosophy without adequate preparation – which, of course, you'd never do.

For the pessimists amongst you, please see Moore's Law and Nielson's Law, there's always Parkinson's Law, which reads: "Usage expends so as to fill all available bandwidth."